This category is defined by Gartner as "the critical toolset for working with the vast array of patient/consumer clinical, social, and behavioral data to derive and understand key satisfiers, motivators and influencers of health and wellness...to impact outcomes and improve the overall health status of populations."
Gartner also bestowed a "high" value ranking for this new category, a rarity for the technology research giant. This just goes to show how incredibly important patient engagement and persuasion analytics solutions are in the healthcare technology landscape. When it comes to mitigating risk, caring for chronic populations, and engaging and communicating with patients, there is no more effective way to do this than with a healthcare relationship management solution.
"hc1 is dedicated to personalizing the healthcare experience for patients and providers through high-impact, high-value solutions," says Brad Bostic, CEO, hc1.com. "Engaging with patients across the entire care continuum, from healthy to acute to chronic, is just one way we are working towards maximizing the quality of care and service in healthcare."
You can view the official Press Release here.
UPDATE! hc1 was also included in a SECOND Gartner Report, Hype Cycle for Consumer Engagement With Healthcare and Wellness, 2015.