By Lizzie Mooney

There has never been a more urgent time for healthcare organizations to determine how to compete in a value- based, patient-centric industry while reining in costs. In order to thrive in this changing healthcare environment, many organizations are turning to customer relationship management (CRM) solutions for the first time or even replacing existing CRM systems in order to better operate and grow.

Unfortunately for healthcare leaders, gathering the information necessary to evaluate industry-specific CRM solutions can take valuable time and effort away from other business activities.

This comprehensive guide to choosing the right CRM solution for your healthcare organization includes:

  • How a healthcare-specific CRM solution compares to an industry-agnostic tool.
  • Why healthcare organizations should turn to healthcare CRM platforms for answers.
  • Different third party research organizations that can help you make a CRM decision.
  • Critical questions to include in a Request For Information or a Request For Proposal.
  • Tips on activating a CRM and how to see immediate value from your new CRM solution.
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